The design of a report is more than a mockup.

Sometimes the basis of a report can simply be laid out on a dinner napkin or it can be multi-page document.  No matter which approach your company uses, either can be utilized to develop a report.  Our Report Development Cycle (which is scalable to match the customer’s appetite for formality) provides a framework for projects of all types and sizes.

Our design solution considers consistency, presentation, familiarity and the customer's business culture.  A company has ‘their way’ presenting information to their readers.  Consistency provides an immediate benefit for the reader in knowing where to find key information such as: the page number, the crucial formula definitions are always displayed on the last page, the user selected parameters are displayed in the footer, the color schemes and so on – these are all important design factors.  These details seem trivial but when done correctly, they go unnoticed.  Well designed reports feel natural, like you already know how to use them.

The Aprimo database requires that data assumptions be clear and concise, that metrics are well defined using the vocabulary of the business as well as in the Aprimo database terms.  Certain data items can be found multiple places in the database – defining what the data element specifics in the design will reduce development, re-work and maintenance efforts.

Rounding out the report documentation is our ‘As-Built’ documentation which is quick (less costly) and complete with all of the technical information one might need to review or use to re-create the report.

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